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THE BIG IDEA

Lavazza celebrates its 120th anniversary in style at the 2015 Melbourne Cup Carnival.

Larger Than Life returned back to Flemington for the 2015 Melbourne Cup Carnival.

Designed and styled by Neale Whitaker, the marquee celebrates six masters of Italian mid-century design representing the legacy of their work, the iconic designs are surrounded by a cloudscape created by Vincent Fantauzzo and inspired by contemporary Italian designer studiopepe.

Guests of Lavazza throughout the Carnival included Megan Gale & Shaun Hampson, Rebecca & Chris Judd, Ryan Corr, Darren Palmer, Dion Lee, Nadia Fairfax, Sara Donaldson, Thanasi Kokkinakis and Samantha Wills.

Italian Chef Adam D'Sylva​, created a bespoke menu for the marquee, featuring "Nonna's gnocchi", whilst TV identity Silvia Colloca​will prepared coffee mini-tarts with chocolate ganache and raspberries.

Lavazza's social ambassador Emma Notarfrancesco​, baristas and barmen from DOC in Carlton brought the marquee to live, the Italian way.

The Lavazza marquee at the Melbourne Cup Carnival is always one of the best on the block, and this years party marquee was no exception. FashionFile.com.au

THE RESULT
2
Celebrity Chef's
1
Cloud Roof
15
Italian Waiters
Collaborators
Project Management & Birdcage Design
Builder
Marquee Design
Neale Whitaker
Interior Architecture
Curious by Design
Signage
Furniture
Flowers
Social Media
Social Ambassador
Photography