VIRGIN AUSTRALIA MELBOURNE FASHION FESTIVAL 2017

At the Virgin Australia Melbourne Fashion Festival 2017, Lavazza collaborated with sister duo Bree & Sarah from Santiago Sunbird Illustration to deliver a memorable, multi-layered activation.

The illustrated cafe became a bespoke backdrop at VAMFF 2017 and a meeting point for the fashion set to come together pre, and post show for a catch up over coffee and a bespoke Lavazza cocktail. The cafe showcased a range of coffee based beverages and featured desserts from dessert king Darren Purchese from Burch Purchese. Guests were even treated to complimentary Coffee Caviar—invented by world-renowned Chef Ferran Adrià.